Education Meets Inspiration: Behind the Scenes with Roger Federer and Malala Yousafzai

Every so often, a communications project offers the opportunity to do more than tell a story. It allows you to help amplify a message that has the potential to make a real difference. Directing two high-profile YouTube episodes for the Global Partnership for Education (GPE) was one of those opportunities.

I had the pleasure of traveling to Switzerland and the UK to direct two extraordinary conversations with tennis legend Roger Federer and Nobel Peace Prize laureate Malala Yousafzai. Hosted by education advocate Dr. Vee Kativhu, the conversations for GPE’s “Back to School with Vee” YouTube series offered a glimpse into the personal experiences, values and ambitions of two people who have used their influence to change education for the better globally.

What struck me was how naturally both conversations connected sporting achievement, personal determination and the transformative power of education. Behind their global recognition are two impressive philanthropic organizations doing meaningful work.

Through the Roger Federer Foundation, Roger has championed early childhood education and access to quality learning for disadvantaged children, particularly in southern Africa and Switzerland. Meanwhile, the Malala Fund advocates for girls' right to 12 years of free, safe and quality education, supporting local activists and pushing for systemic change.

The two episodes were produced in support of GPE's Multiply Possibility replenishment campaign, for which I had the pleasure of supporting in 2025 as acting Senior Communications Officer and lead campaign coordinator.

The campaign, which wrapped up in September 2026, brought together governments, foundations and other partners to mobilize significant new pledges for education. At its heart was a simple but powerful proposition: investing in education multiplies possibilities, not just for individual children, but for families, communities and entire countries.

Being able to contribute to that mission through both campaign communications and these filmed conversations made the experience particularly rewarding.

A huge thank you to the fantastic London- and Milan-based production crews for bringing the episodes to life. And, of course, to Roger, Malala and Vee for sharing their time and perspectives.

Two remarkable voices, one shared belief: education has the power to change lives.

Watch the episodes:

🎾 Back to School with Vee: Roger Federer

🌍 Back to School with Vee: Malala Yousafzai

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